Think New Homes Cost More? Not Right Now.
For Heart's Sake /
Sep 2nd, 2026
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Most people think a newly built home costs more than an existing one. But right now, that’s actually backwards. Newly built homes are more affordable than existing ones in a lot of markets. And that’s because builders are cutting prices and stacking on incentives to try to keep their inventory...
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Worried About a Housing Crash? The Numbers Tell a Calmer Story.
For Heart's Sake /
Aug 26th, 2026
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A recent survey from Talker Research asked Americans to pick one word to describe how 2026 has felt so far. The winner? Stressful. And honestly, there’s been a lot going on.So, it’s understandable if you've been putting off buying or selling a home until things...
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Higher Rates Could Actually Help Housing Supply – Here’s How.
For Heart's Sake /
Aug 19th, 2026
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You may have heard the number of homes for sale isn’t growing like it was. And maybe that has you worried you won’t find a home you love when it’s time to make your move.But that may be about to change. Here’s why your pool of options may actually start...
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The Kind of House Buyers Are Willing To Pay More For
For Heart's Sake /
Aug 17th, 2026
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That spare room on the main floor. The finished basement with a kitchenette and its own entrance. The bonus room you've been using for storage. To you, it's extra space. But to a growing pool of buyers, it's the reason they'd pick your house. Here’s...
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The “Take It or Leave It” Attitude Is Fading from the Market – What That Means for You
For Heart's Sake /
Jul 13th, 2026
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Negotiations are back. More buyers are asking for better deals, and more sellers are giving them. Builders are throwing in extras, too. That’s why whether you’re buying or selling today, there are two terms you’ll hear...
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