Myth vs. Reality: Does the Fed Control Mortgage Rates?
For Heart's Sake /
Oct 7th, 2026
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You've probably heard the Federal Reserve (the Fed) is raising rates again. And if you're planning to buy or sell a house, you may be wondering what that means for you.With all the headlines, it’s easy to think the Fed sets mortgage rates. That’s actually...
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Two Moves That Can Get You Into Your First Home Sooner
For Heart's Sake /
Oct 5th, 2026
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For a lot of first-time buyers, owning a home can feel perpetually a few years out of reach. Saving for a down payment takes time, and each year you spend renting can make owning feel further off.But buying your first home doesn’t have to happen...
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Hoping for (or Dreading) a Housing Crash? The Experts Just Weighed In.
For Heart's Sake /
Sep 30th, 2026
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Half the buyers out there are scared home prices are about to crash. The other half are hoping they will.A recent survey from Clever found 58% of Gen Z buyers are actually rooting for a crash, just so homeownership feels within reach.So, what do the...
Why So Many Sellers Are Cutting Their Price Right Now
For Heart's Sake /
Sep 24th, 2026
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Price cuts are turning up everywhere right now, and they read very differently depending on which side of the deal you’re on.Sellers tend to worry a cut means walking away with less than they hoped. Sometimes that’s true, but more often it just means the...
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There Are 4 Types of Housing Markets Right Now. Which 1 Are You In?
For Heart's Sake /
Sep 23rd, 2026
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Today’s housing market splits into four distinct types. You’ve got cash buyers, buyers financing a purchase, owners who feel locked into a low rate, and builders with homes to sell. Which type you’re in changes how you should buy or sell. Ryan Serhant, CEO of SERHANT agrees:“There is no longer...
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